Analysis of advertisements

Lana Del Rey:

• -       Star Image, large icon of star overlapping name

• -       Vintage styling and backdrop

• -       Bold, plain text, matches well with mise-en-scene

• -       Name important, largest text

• -       Release dates, songs featured

• -       ‘Amazon’ featured

• -       Clear link between Album and Advert

Florence and The Machine:

• -       Large Star Image, fills the frame, goes over the edges

• -       Artistic, unrealism with lungs over body

• -       Dark colour palate, makes star and small features stand out, vintage feel

• -       Light text, bold against dark colour scheme, artistic text, italic

• -       Songs featured, website URL

• -       Release date

• -       Clear link between Album and Advert